Smart Card Alliance 2010 Annual Conference: Issuers and Users to Address “Smart Cards in Action” in Mobile, Payment, Security Markets

Smart Card Alliance 2010 Annual Conference: Issuers and Users to Address “Smart Cards in Action” in Mobile, Payment, Security Markets

Princeton Junction, NJ, April 5, 2010–The Smart Card Alliance 2010 Annual Conference will address “Smart Cards in Action,” focusing on the issuers and users of smart card technology in payments, security, and mobile markets, the Alliance said today. The conference will be held May 17th through the 20th at the Camelback Marriott Resort and Spa in Scottsdale, Arizona. This year’s conference marks the return to an independent smart card industry conference rather than the co-event partnership of the past few years.

“No single chip technology, business application, or market implementation truly defines how smart cards are seen in 2010 and beyond. Chip technology and implementation choices for applications like payments, mobile commerce, identity management and security vary greatly,” said Randy Vanderhoof, executive director of the Smart Card Alliance. “At this year’s Annual Conference, the Alliance is bringing together issuers and users from the various markets that use smart cards, so attendees can learn how these different markets use common chip features and functionality to address their differing transaction needs.”

Attendees of the Smart Card Alliance 2010 Annual Conference can look forward to learning about use cases and best practices, meeting with innovative vendors in an expanded exhibit hall, witnessing live demonstrations, networking with industry peers, and more. Day one of the conference, May 18th, brings conference attendees together for keynote speakers and plenary sessions on hot topics like mobile payments, cybersecurity, banking and healthcare security, identity credentialing and fraud. At the conclusion of the first day, the Alliance will host a Gala Dinner and Awards Banquet where the winners of the 2010 Outstanding Smart Card Achievement Awards (OSCAs) and Smart Card Alliance Achievement Awards will be announced.

The remainder of the conference program will be divided into two tracks: the Identity & Security track, and the Payments & Mobile track. Each will feature individual presentations, panels, and roundtable discussions about how issuers and end users utilize the security and data management capabilities of chip technology to enable secure digital transactions–over the Internet, in retail stores, in transit centers, on mobile devices, and in government and commercial enterprises.

Pre-conference, on May 17th, attendees can choose to attend the Mobile Payments Workshop, held by the Alliance in partnership with the NFC Forum. This full-day workshop will provide attendees with a detailed understanding of the technology and the emerging ecosystem for the use of NFC-enabled mobile devices for payments, loyalty and mobile marketing applications. Also pre-conference, members of the Alliance’s Leadership, Education and Advancement Program (LEAP), can register for the Certified Smart Card Industry Professional (CSCIP) full-day preparation course. The CSCIP exam will be held at the conclusion of the conference on May 20th.

Further information about the conference, with links to event information and registration web site containing the complete agenda, list of exhibitors and registered attendees to date, and full registration details are available on the Smart Card Alliance Web site. Early registration discounts and the conference rate at Camelback Marriott Resort and Spa expire on April 19th. Smart Card Alliance members receive special registration benefits and discounts. Sponsors of the Smart Card Alliance 2010 Annual Conference include Gemalto and First Data.

About the Smart Card Alliance

The Smart Card Alliance is a not-for-profit, multi-industry association working to stimulate the understanding, adoption, use and widespread application of smart card technology.

Through specific projects such as education programs, market research, advocacy, industry relations and open forums, the Alliance keeps its members connected to industry leaders and innovative thought. The Alliance is the single industry voice for smart cards, leading industry discussion on the impact and value of smart cards in the U.S. and Latin America. For more information please visit