Wright Express Successfully Completes NFC Mobile Payment Pilot with Sheetz and ViVOtech
Participating Fleet Drivers Overwhelmingly Approve Mobile as “Easy, Fast and Convenient” Payment Method
South Portland, Maine, May 19, 2009 – Wright Express Corporation (NYSE: WXS) has announced that its multi-city NFC mobile payment pilot with Sheetz and ViVOtech has been successfully completed. During the trial, drivers used their Sheetz Fleet Business Advantage card loaded into their specially enabled Near Field Communication (NFC) mobile phones to make fuel and convenience store purchases at hundreds of Sheetz locations by just waving their NFC mobile phones at contactless-enabled readers. Wright Express was able to authorize and process the mobile transactions as easily as those done by drivers using plastic cards.
“The mobile payment pilot was a huge success, meeting and exceeding our initial objectives,” said Russ Lamer, Wright Express manager of emerging technologies. “It helped us gain insight into the benefits of using a mobile phone as a payment device, document fleet driver usability at the pump and inside the store and also better understand the mobile payments operating systems.”
Post interviews with participating fleet drivers showed they overwhelmingly approved the NFC mobile technology, saying that the phone was an “easy, fast and convenient” payment method. Some mentioned that they preferred purchasing with the phone “because they always carry a phone, but sometimes forget their wallet.”
One important feature of the pilot program was the ability to make mobile phone purchases both inside the store and at the pump. Sheetz stepped up for the industry to show that using a mobile phone for purchases at the pump is both safe and convenient. Sheetz has enabled all of its locations with contactless payment technology at the pumps (Outside Payment Terminals or OPTs) and inside the store at the cash register (Inside Payment Terminals or IPTs).
“Petroleum and convenience stores were among the pioneers in introducing contactless payments to consumers in the late 90s, breaking ground for the technology that the entire payments industry is now adopting” said Mohammad Khan, ViVOtech President and Founder. “Now, with Wright Express and Sheetz taking the lead, companies in this industry are once more showing how mobile handsets will bring a new wave of rich experience to commercial payments.”
“Our next steps are to work on a business model and evaluate how we can eventually be ready to offer commercial mobile payment services to our customers once NFC phones become widely available and accepted by our merchants,” said Lamer.
ViVOtech provided the complete end-to-end NFC mobile solution for this pilot including a mobile wallet, Over The Air (OTA) fleet card provisioning infrastructure software and contactless/NFC terminals previously installed at Sheetz locations.
ViVOtech will be showcasing its contactless and NFC mobile payment solutions at the NACStech show, May 18-20 Dallas, TX at Booth # 530.
About Wright Express
Wright Express is a leading global provider of payment processing and information management services. Wright Express captures and combines transaction information from its proprietary network with specialized analytical tools and purchasing control capabilities in a suite of solutions that enable fleets to manage their vehicles more effectively. The Company’s charge cards are used by commercial and government fleets to purchase fuel and maintenance services for approximately 4.7 million vehicles. Wright Express markets its services directly to fleets and as an outsourcing partner for its strategic relationships and franchisees. The Company’s business portfolio includes a MasterCard-branded corporate card as well as TelaPoint, a provider of supply chain software solutions for petroleum distributors and retailers, and Pacific Pride, an independent fuel distributor franchisee network, as well as international subsidiaries.
For more information about Wright Express, please visit http://www.wrightexpress.com.
Sheetz has more than 350 high-energy locations throughout Pennsylvania, Virginia, Maryland, West Virginia, Ohio and North Carolina that provide award-winning food, beverages and fuel savings to its customers. Total Customer Focus (“TCF”) has been at the heart of the family owned and operated business since its founding in 1952. With a legacy of innovation, customer focus and employee development, the company’s mission today is on meeting the needs of customers on the go. The company is committed to providing fast and friendly service, quality products in clean and convenient locations.
ViVOtech (http://www.vivotech.com) is the market leader in Near Field Communication (NFC) mobile payments, promotions and over-the-air (OTA) provisioning infrastructure software, transaction management software, NFC smart posters, and contactless terminals. These innovative solutions allow millions of consumers to make contactless payments with radio frequency-enabled credit/debit/prepaid cards and NFC enabled mobile phones, and to enjoy exciting savings and enhanced shopping experience using NFC enabled promotions and loyalty programs. ViVOtech’s products are used by the most prominent retailers all over the globe and today the company has shipped close to 500,000 contactless terminals to more than 35 countries worldwide. In 2009 ViVOtech received the prestigious Frost and Sullivan North American Smart cards Product Line Strategy of the Year Award. In 2008, ViVOtech was named #1 in ABI Research’s Contactless & NFC Reader Ranking Report.